s+ars (Strategic Analytical Relationship Solution) is a unique web-based marketing platform, designed and built by Leapfrog.
It presents your customers with a choice of offers, and allows them to redeem them in any way they wish – in person, by phone, or online.
The system tracks behaviour, and then tells us what a particular customer likes, and the channels they prefer to use.
s+ars is designed to support a CRM programme of recommendations and related offers, personalised to individual consumers, while tracking customer activity and providing valuable data capture: even the ability to gather individual customer information through bespoke Q&As. The system tracks behaviour, and then tells us what a particular customer likes, and the channels they prefer to use. These features enable excellent Management Information and customer insight for your campaigns.
The s+ars platform is capable of handling multiple sites, types of activity and CRM. Each website can of course be customised for your brand. It’s quick and easy for customers to use, and can be accessed via multiple channels, including web, phone or mobile.
Aimed primarily at large brands, s+ars centralises data, and boasts data quality, cost benefits and efficiency. It is secure and robust through its hosting by a global infrastructure company and has passed rigorous security testing and assessment.
